Beyond the Credit Crunch: How to sound positive during tough times



There is a lot of bad news floating around these days. It can be challenging to rise above it and stay focused on business. Here are some tips to help you overcome the headlines and stay on track for success:

  • Emphasize the positive. When talking to clients and prospects, avoid discussing the unemployment rate or whether the housing market has bottomed out.You do not want negative talk connected to you and your company, whether it is specific to you or not.
  • Be helpful. Offer to create a networking event for your clients and prospects. Help others create business for each other.
  • Invest in training. This is when you want valuable employees to know you value them. Offer them training and development. It also signals that your company plans to be around after the tough times.

Until next time,


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